Velocify and EZLynx Launch Integrated Solution to Improve Insurance Sales Performance

August 20, 2013 | Alyssa Trenkamp

New solution gives insurance agents and carriers a competitive edge

Los Angeles and Flower Mound, Texas – Aug. 20, 2013 – Velocify, formerly Leads360, the market-leader in cloud-based intelligent sales automation software, and EZLynx, an industry innovator in cloud-based agency-in-a-box insurance software solutions, today announced an integration of their market-leading solutions to power effective and productive buyer response strategies in the insurance industry. By combining the sales automation effectiveness of Velocify LeadManager® with EZLynx for live accurate quotes and agency management solutions, insurance agencies can gain a significant competitive advantage, providing a more rapid and richer response to inquiring buyers.

“To sustain and grow business in today’s competitive insurance market, it is critical to be among the first to contact and quote inquiring buyers,” said Ryan McClintock, President of Kanopy Insurance. “Velocify LeadManager, combined with EZLynx, allows us to respond and provide price quotes to prospects faster than ever before, emphasizing our commitment to customer service from the very first touch.”

Today’s insurance buyers are far more educated and demanding than ever, often obtaining quotes from multiple insurance carriers and making decisions quickly. In this high velocity, highly competitive buying environment, speed of response by insurance agents has become a major driver of success.

“The very best in sales automation is a necessity in today’s fiercely competitive insurance market,” said Nick Hedges, CEO and president of Velocify. “Velocify and EZLynx both offer best-in-class solutions that on their own drastically improve speed, productivity and sales conversion, and together these solutions provide even greater value to insurance agents and inquiring customers alike.”

Velocify LeadManager and EZLynx are two vital systems used by tens of thousands of insurance agents today. Velocify LeadManager enables agents to more rapidly respond to, nurture and convert leads into sales. EZLynx, along with their comparative rating, provides a complete suite of agency management solutions. The integrated Velocify LeadManager and EZLynx solution enables agents to improve both speed and effectiveness when responding to and interacting with inquiring insurance policy buyers.

How the integrated solution boosts conversion rates:

  • Rapidly respond to more leads – The Velocify platform improves the speed and efficiency of agent interaction with prospects and drives diligent follow-up to maximize conversion. Velocify LeadManager accelerates speed-to-contact, selling discipline and agent productivity.
  • Instantly quote more leads – EZLynx drastically decreases the amount of time it takes to present competitive quotes to prospects, enabling insurance agents to generate accurate, real-time rate quotes from multiple insurance carriers with a single data entry point.
  • Convert more leads – By combining the powerful sales automation engine from Velocify LeadManager with EZLynx for live, accurate quotes, insurance agencies increase selling discipline and productivity by automating key processes, ultimately driving maximum sales output.

“The Internet continues to be a game changer for insurers and agents alike, placing additional emphasis on vendors that have the right solutions in place to meet marketplace demands,” said David Taylor, VP of Product Integration at EZLynx. “The integration of EZLynx and Velocify enables agents to effectively manage prospects from inquiry-to-quote-to-close, by following up systematically, using industry proven conversion practices, and by providing them with the right information at the right time.”

Learn more about the integration at

About Velocify

Velocify, formerly Leads360, is a market-leading provider of cloud-based intelligent sales software, designed for high-velocity sales environments. Velocify helps sales teams keep pace with the speed of opportunity and improve conversion rates by driving rapid lead response, increased selling discipline, improved productivity, and actionable selling insights. The company has helped more than 1,500 companies across a variety of industries improve customer acquisition practices and sales performance. Velocify was recently recognized as one of the fastest growing companies in North America by Deloitte and a Best Place to Work by the Los Angeles Business Journal. For more information please visit or follow the company on Twitter @Velocify.

About EZLynx

EZLynx is an industry leader in property and casualty insurance solutions, with cloud-based agency management, comparative rating, client servicing, and digital marketing tools for the insurance agency marketplace. EZLynx pioneered the concept of real-time quoting and remains today the leading provider for independent agents. EZLynx processes more than four million auto, home and package transactions every month, offering a choice of rates from 160 top insurance companies in 48 states.


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